Recommend Too much business -- or too little (Email)

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The strategic aspect of business consists in having a long-term vision, and pursuing that vision, regardless of how formally it is documented. This post is about something different: tactical decisions that seek to coordinate client and project acquisition with company capacity. I have always juggled two concerns: first, whether there is enough work for us to do; and second, whether there is too much. I contend simultaneously with both of those questions nearly every day.

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